A straight line love affair

Blixr

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Key Words —
Contemporary, Tangible, Active


Blixr, a dating app, is an advocate for tangible experience despite its digital platform. Blixr challenges its competitors by enabling users not just to match online but go on to organise dates or meet ups in the real world using the food, drinks & events section of the app. I was tasked with conveying the Blixr ethos.



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